About Us – DENZA by Harmony Auto Singapore

About Us

About DENZA

DENZA is a luxury new-energy vehicle brand under BYD Group. Founded in 2010, it is a joint venture between BYD and Mercedes-Benz. Instilling strength and inspiring confidence in its products, DENZA has launched different new models in a bid to offer a new luxury motoring experience to high-end family consumers around the world.

About Harmony Auto

China Harmony Auto Holding Limited (Harmony Auto) is a leading automotive group headquartered in
Zhengzhou, China, specialising in premium, luxury and new energy vehicles. The group has over 80
authorised dealers in over 40 cities worldwide.

Harmony Auto strategically partnered with BYD in 2023 and now operates BYD and DENZA sales and service
outlets across Asia Pacific, Australia, and Europe, with plans for further expansion. Our growing
international presence reflects our commitment to driving the future of sustainable mobility through the
distribution of innovative and high-quality electric vehicles.

In Singapore, Harmony Auto (business registered as Harmony New Energy Auto Service Singapore Pte. Ltd.)
is the Authorised Dealer for BYD and DENZA. Its first BYD showroom commenced operations on 28 March
2024 at 77 Robinson Road followed by the opening of its BYD and DENZA 3S flagship store at 7 Ubi Close.
These 2 prime locations in Central and the East ensure accessibility and convenience for all customers.
Harmony Auto is committed to delivering premium services and efficient, quality and harmonious
driving experiences.

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Your DENZA D9 awaits

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